Médiaperformances wins Gold and Silver at the Cas d’Or du Retail Media!
Médiaperformances received two prizes at the Cas d’Or du Retail Media ceremony.
These two awards confirm our expertise and capacity for innovation:
GOLD in the Omnichannel category
SILVER in the Video category
Both prizes were awarded in recognition of the “In-Store Digital TV and DOOH, video synergy driving performance” campaign created in partnership with Danone Les 2 Vaches and EssenceMediacom.
An activation that shows how DOOH and Digital TV can join hands to offer an engaging experience and generate measurable results at the point of sale.
A joint success
This success is the fruit of a combined effort between the Médiaperformances teams, our partners Danone, EssenceMediacom and MarketingScan, and the commitment of all those who contributed to this innovative campaign.
We would also like to thank the Cas d’Or du Retail Media jury for these prizes, which reinforce our commitment to offering ever more effective solutions tailored to our customers’ needs.
(Re)discover the Business Case
To get an in-depth view of this award-winning campaign, we invite you to watch the Business Case video:
https://www.youtube.com/watch?v=dOVCg6vEdY8
These awards recognise our ability to innovate and help our partners run successful Retail Media campaigns.
