Results
Granola Sales Results
1,2€
of incremental ROI
+14,8%
of additional turnover per SKU vs. control group
+1,3pts
1,720 new shoppers recruited for the Granola brand
1
In digital
At the shopping preparation stage
Granola offers were promoted across Carrefour Drive and the Carrefour app, reaching over 1,700 visitors, as well as through our digital loyalty card applications.
To go further
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