Visuel mise en avang produit

Lindt

Increase visibility and drive sales of the new Lindt Pailleté range

Results

Campaign effectiveness on Lindt Pailleté sales

+43% 

Additional units sold on the promoted range

+43%

Halo effect on the brand

8,62 

Incremental ROI for the brand

20800_DOOH PGC_DOOH PGC_LINDT & SPRUNGLI_LINDT_18-09-2023
1
In store

A 2-week DOOH campaign in 252 Carrefour and Coopérative U stores, designed to reactivate ad recall at store entrances and reinforce the message along main aisles, reaching the maximum number of shoppers.

To go further

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