Digital TV
The solution that combines the power of television with the intelligence of data
ACTIVATABLE
on segmented TV, connected TV and IPTV/VOD
100%
of the geo-targeting data shopper target
100% Useful Coverage With No Audience Loss
Médiaperformances is the only player to offer a TV + in-store campaign targeted at shoppers and stores with the highest potential and measurable direct business impact
Digital TV
Unique Targeting Capabilities to Maximise Performance and ROI
We analyse brand/category performance to identify your most strategic retail outlets and broadcast the TV advert in the right catchment areas.
Customers in participating stores are then shown adverts on Digital TV.
When shoppers reach the point of purchase, they will see the same advertising on the shelf.
The solution is ideal for all your branding and business challenges, maximising your media budget and in-store impact thanks to the complementary nature of our levers, the power of TV and 100% useful coverage.
To go further
Our case studies Digital TV
