Results
Campaign results on 1664 sales
+14%
of additional UCs during the campaign on the promoted range
+26%
of additional UCs specifically during the week when both solutions (DOOH & Brand Impact) ran simultaneously
3,09€
of ROI
1
On the shopping basket
Throughout the Shopper Journey
Actmedia, a powerful and tactical solution designed to maintain top-of-mind awareness throughout the entire shopping journey and reach all store visitors.
2
In digital
A one-week DOOH campaign in 168 stores, at store entrances and along the cross aisles, designed to repeat the message and reach the maximum number of shoppers.
3
In store
Additionally, shoppers can easily locate 1664 beverages thanks to a hanging banner, which also facilitates product recognition and encourages add-to-cart behavior.
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